Make Your Site the Source in the AI Slop Era

Read Articleadded Oct 19, 2025

AI slop and algorithmic shock content are eroding trust and creating decision fatigue on big social platforms. The author expects a shift toward fragmented, smaller spaces where the human touch becomes more valuable. They advocate IndieWeb practices—POSSE and PESOS—to make your own site the canonical home for your work despite platform frictions.

Key Points

  • AI-generated content is flooding commercial social feeds, causing distrust and decision fatigue that will push people away from these platforms.
  • AI can be useful but often produces convincing illusions of progress that fall apart under scrutiny; human expertise will become more valuable to restore quality and security.
  • The future of online interaction will be more fragmented, with smaller and even private spaces replacing the big social platforms.
  • Reviving IndieWeb principles—POSSE and PESOS—can help individuals regain control by making their own website the canonical home for content.
  • Both approaches face friction (link downranking, restricted/paid APIs), but maintaining ownership and authenticity is worth the effort.

Sentiment

The overall sentiment of the discussion is mixed but leans towards a cautious agreement with the article's concerns about AI-generated content and its impact on authenticity and trust. While many agree on the problem of "AI fatigue" and the increasing value of human content, there is significant debate regarding the inevitability of a mass platform abandonment, the novelty of the problem, and the effectiveness of proposed solutions. Some participants are dismissive of the article's quality or the practicality of its predictions.

In Agreement

  • The "is this AI?" fatigue is grating and inescapable, echoing the article's decision fatigue.
  • Content will soon be fake by default, requiring validation by source reputation.
  • People are increasingly consuming human-generated, artisanal content, recognizing the value of effort.
  • AI-generated content is largely "garbage" that people are already tired of, supporting the backlash prediction.
  • Writing blogs and creating original work is more important than ever, aligning with the IndieWeb principles.
  • There's an exaggeration of LLMs' usefulness, and a need for tech professionals to speak up against AI saturation.
  • The human touch and human-written content (like the article itself) are valued for their authenticity and "vibes."

Opposed

  • AI agents will eventually be able to distinguish AI-generated content from real content, solving the fatigue issue.
  • Social media has been fake for much longer than AI, through Photoshop, editing, and mis-attribution; people already consume vast amounts of knowingly-fake content.
  • The annoyance is often with people falling for fake content, not the content itself, suggesting desensitization rather than abandonment.
  • Saturation of AI-generated content will lead to everyone assuming everything is fake, but consumption will continue, rather than a mass exodus from platforms.
  • Platforms like Meta will optimize AI-slop for engagement, not necessarily eliminate it due to user backlash.
  • Third-party verification stamps for authenticity will be useless, akin to "greenwashing."
  • The article itself is "rambling" and doesn't add anything new or useful to the discussion.
Make Your Site the Source in the AI Slop Era